Will Johnson spent a decade at Oscar Health watching brokers — the most important node in health insurance distribution — get chronically underinvested in technology. In Episode 153, he explains how Gyde is fixing that: an AI-powered operating system combined with an acquisition-based partnership model that aligns incentives completely and brings a dedicated team into agencies post-acquisition to actually build the growth infrastructure together. The insight at the core of it is simple: most brokers are spending less than half their time on new business. Gyde exists to change that ratio.
Anupam Gupta, CPO at Applied Systems
AI won’t replace insurance brokers.
But it will change how their work gets done.
In Episode 148, I spoke with Anupam Gupta, Chief Product Officer at Applied Systems, about how AI is transforming the brokerage tech stack.
One idea stood out:
Instead of replacing humans, AI will become digital teammates working behind the scenes.
For example:
• AI agents preparing renewal packets
• Extracting data from submissions and emails
• Comparing carrier responses
• Surfacing missing coverages
The result?
Less administrative work.
More time for brokers to do what actually matters: advise clients.
One of my favorite lines from the episode:
“Imagine every employee showing up like your top 10%.”
That’s the real promise of AI in insurance.




